USER-CENTRED APPROACH FOR PRODUCT-SERVICE DESIGN USING VIRTUAL MOCK-UPS

DS 84: Proceedings of the DESIGN 2016 14th International Design Conference

Year: 2016
Editor: Marjanovic Dorian, Storga Mario, Pavkovic Neven, Bojcetic Nenad, Skec Stanko
Author: Peruzzini, M.; Marilungo, E.
Series: DESIGN
Section: HUMAN BEHAVIOUR AND DESIGN
Page(s): 1805-1814

Abstract

Product-Service System (PSS) allows creating new business opportunities for companies, but also new challenges. The research defines a user-centred design methodology for PSS, which includes user-centred practices to investigate the users’ needs and virtual prototyping to create immersive and interactive virtual mock-ups able to simulate the product-service behaviours for the evaluation of the user experience. An industrial case study is presented and the benefits in respect to traditional methods are demonstrated.

Keywords: product-service engineering, user-centred design, user experience, virtual product development, design methodology

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